Leucadendron laureolum, commonly known as Leucadendron Laureolum, is a South African species recognised for its vivid golden-green bracts that intensify in colour with maturity, often tipped with a faint red hue. Primary colourway: yellow-green with seasonal red highlights. It is widely used in bouquet production, seasonal promotions, mass-market floral programmes, and straight-line wholesale bunches. Cultivated by supplier farms in the Western Cape, it is produced to export standards.

Quality & Handling

• All stems are cut at the correct maturity with consistent lengths, tight grading, and clean foliage. Bracts and cones are checked for uniform colour and integrity.
• Field heat is removed immediately after harvest through cold-shock, and product is maintained under an unbroken cold-chain from farm to freight.
• Vase life is typically between 12–18 days, extended to 21 days when handled optimally; re-cut stems by 2–3 cm at a sharp angle, remove any foliage below the waterline, and place in clean buckets with fresh water or preservative solution.
• Hydrate for at least 4–6 hours before onward distribution or display.
• Not strongly ethylene-sensitive, but chronic exposure shortens vase life and reduces market quality.